I probably wont find it because, as you say, there are many forces at work here. Id also like to note that DuckDuckGo is now following Googles lead in censoring and suppressing information that its owners dont like. Say, did you see that someone blew up the Georgia Guidestones the other day? Then, make sure you do it. A Diversity Report for the Advertising/Marketing Industry (2021) Which speaks directly to your point about this country and society being dramatically different than they were 60 years ago. Now some black people say that fast food companies target them to make them obese and unhealthy and its racist that 70% of fast food ads have black person because it causes obesity among black people. Wow, where will this country get our future warriors? If you want to know the truth about how the vast majority of blacks socially interact simply watch 5-10 episodes of The First 48. Two and two is not adding up in their reference (life experience) but without the knowledge of the Elite Master Plan nothing is making sense to normies anymore. If Im watching TV, and there are, say seven commercials on before another, often annoying, show promo during the long commercial break, six out of the seven commercials have black people, or mixed couples. Has anyone else noticed the complete absence of blonde haired men in TV advertisements? And I dare say that all but one or two comments have been from people who agree with the premise of the post boiled down simply, that blacks are conspicuously overrepresented in U.S. television commercials at the expense of other racial groups, and that todays advertisers are duplicitous asshats whose anti-white and anti-white male agendas are driven by propaganda either their own programming, or a desire to program others. But jeez, its getting worse and worse. Next time, bring an actual argument or shut it, please. Going by the commercials, one would think that Hispanic and Asian people make up a far smaller percentage of the population than black people, when in fact their number is double. Where were all of these companies five years ago. . Then again, we live in an age of extremes the very rich, the very poor and a rapidly shrinking middle. No way is a white woman and a black male is going to have a blond headed daughter and a really dark son. If you notice, the actors playing Bond have gotten shorter and less masculine over time. And come to think of it, Hillary Clinton at times sounds blacker than most blacks in commercials. It is focused on small, low-budget, often local and owner-made videos.promoting small businesses. Imagine the reaction if a white actor portrayed MLK or Nelson Mandela in a film or play, or had the lead in The Lion King? These companies are so worried that their Hispandering will all be wasted if someone doesnt realize that the people in the commercial are Latino that they have to yell out loud to consumers : Look, we care about Latinos, too!. Occasionally there is a tan or brown-skinned person thrown in there. Infiltrated from within. Yep, that about describes our institutions today. For more information about this processing of personal data, check our Privacy and Cookie Policy. If only the other 95 percent of the U.S. population would do the same. Same with EastwoodDirty Harry throws away his badge at the end of the movieand in other Eastwood filmstheres usually a negative compromise. #HockeyIsForEveryone #NHLPride, Jack Posobiec (@JackPosobiec) November 22, 2022. 90% of the time its one black shooting another. its not like EVERY black person agrees with both and therefore is a self-contradicting blowhard. I have no reason to protest but seeing it recognized and discussed just made my day! Second, most of these kids grow up in drug infested high crime urban areas historically governed by corrupt politicians. It explains the Who, How, and Why of all these social issues. Forgive me if I digress or ramble on, I think about the future of marketing and branding often and care deeply for the future of our society and culture. Were the ignorant ones working for minimum wage, a 2% raise and paying the full mortgage on a house/apartment we dont own while the CEOs who approve the companys doings fly off on their personal jet to their 12th vacation of the year. In 2021, we will see marketing and advertising campaigns reflect a range of consumer diversity especially among apparel and consumer packaged goods. https://en.wikipedia.org/wiki/Mother Being Enterprising and working to create as much legitimate value as possible for self-sufficiency and to benefit as many others as possible. Id love it if the black people I saw in TV adverts were representative of the blacks I see every day in real life; Id love it just as much if all races were portrayed fairly and equitably by the people who create todays TV commercials the ones who claim they champion equity but who in truth are using diversity as an excuse to marginalize white people. and many references to the over-representation of Black actors in advertising (which I have noticed), but neither you nor anyone who has commented has given the percentage of commercials employing black actors. I read that 3.9% of the US population intermarry. You are simply noticing the obvious mile-wide chasm between the real world you live in and the forced-diversity agenda that seemingly all brands and advertisers are foisting upon us daily. Thats a hefty payload of Truth you just dropped, Kris. I hope you dont mind (especially as you remain anonymous), but I shared your comment on both LinkedIn and Twitter and posed the question, At what point does the push for diversity and inclusion become *exclusionary* and itself as pernicious as the problem it was meant to solve?. I am a white female and I feel for the white male who is so obviously portrayed as a home-staying effeminate and clueless male. Like what happened with that BLM founder after she bought four million-dollar homes in L.A. What turned me to GOP? The FOUNDER of BLM just purchased four homes over a million dollars FOR PERSONAL USE! colorful. But when a black man (also most likely on psych drugs) does the same thing, somehow his race and toxic masculinity are never mentioned. Depends what you define racism as. I had commented a while back, stating that it was something that weve noticed increasing over the past several years. Keep watching CNN and MSNBC! There is positively an endgame to complete the destruction of the west underlying all of this. Interesting observations, Linda. Just like BLM is a terrorist group. Instilling diversity as a value and solidifying it through an appropriate vision and mission statement will ensure that its imbued in a companys ethos. I understand what my staff is going through; I dont have to conduct research studies. Because, in sharp contradiction to what so many whackos in this country would have you believe most white Americans are not racist. There was a poll released recently that found that nearly a third of the American population felt that they would have to take up arms against the government (ironically, I post this on July 4th). These points are not racist at all. I will never vote dem again. This just goes along with whites are bad, blacks are good and Hispanics and Asians are non existent. Great point, Brad. there are rows and rows of subsidized homes, with yards and a garage (meaning a sizeable chunk of the cost was paid for by taxpayers)..i have no garage and have to hope some of my irritating white trash neighbors dont have their buddies park in MY designated spot. Ultimately the enemy is Satan. In regards to the number of black male/white female couples in commercials I would only add: What message does that send to black women? Todays Madison Avenue seems almost as preoccupied with social engineering as Hollywood. they are all weird). If representation is so important and it is then why dont most advertisers bother to think even one shade beyond skin color to represent nonwhite races and cultures as something more than copy-and-paste color-palette swaps of affluent white people? What she/he is doing to womens college swimming is a travesty!! Everybody knows black people dont go hiking in Sedona and the Grand Canyon and go skiing and mountain biking and four wheeling, and their households never look like the ones on TV theyre filthy and full of rage and violence thats where their kids learn it and grow up to be criminals! And as for all the black commercials that are being shoved down our throats all day??? Forced Diversity: Is It Really a Problem? - Exploring your mind Has anyone or can someone post a list of ad sponsors and companies that promote fake advertising? Thank God there is a voice of reason on the net. That equates to about 3% of the poster images. etc.not racism, but facts that prove their babble crap are myths Google it, its a fascinating story of how they duped consumers into believing they NEEDED cereal to be healthy. Just look at the money they control, ungodly amounts. 10 reasons why people hate TV commercials in 2023 (in no particular order) 1. So now, some black people are using their skin color to get their way and win the ghetto lotto. Diversity and inclusion in advertising in the U.S. - Statista Every night when I reached my hotel, I would turn on the boob tube as background noise while I unpacked. Bad media of any type hurts the creator just as much as it does the audience. If 60% of their sales go out the window theyll care, because we all know the only thing corporations care about is money (assuming all 60% of white Americans feel that way). Its been part of this country for 200 years even Lincoln first proposed sending blacks back across the water but decided not to because it was going to be too expensive. Companies purporting to care about progressive values are really doing nothing more than striking a superficial pose meant to signal virtue while distracting from any companys true motive: financial gain for shareholders.. Political leaders on both sides of the aisle continue to enrich themselves while we pay the price, war is big money and it is used as a distraction from from the things that are usually going on right under our noses. Theres a lot of that in Hollywoodin Die Hard you have the evil blonde bad guy. I dont see it, yet the advertising industry engages in constant self-flagellation over the lack of black workers. The remote is the best thing invented and silence is golden. for the winter. When I say normal, I dont mean this in a derogatory way but normal as in real life normal. He didnt portray Anglo-Saxon heroes very often. Feminized males are in. Its baked into our being. Why not call it like it is and show people for their real culture in commercials not this forced crap that they throw upon us. As a woman, I feel insulted by all the pandering that goes on towards females. They are trying to do this to push off the negative view of investment houses after the crash. Blacks are way, way over represented and it has turned me off to a point where I will not purchase from these heavy handed advertisers. Need to tell that to the UPenn swimmer Lia Thomas about the annual prostate exam!! If we are somehow suddenly expecting the world of advertising to be fair, balanced, and perfectly representing the ugly masses.. well, thats not going to happen and never has. Its quite obvious the liberal clowns are trying to portray white men as stupid and weak. Make Diversity An Objective, Not An Afterthought, Diversity must be a focus in the beginning stages of the campaign concept. It is not uncommon for all adverts in one break to have no white males at all. Why is this? Whats racist is the over representation of minorities in tv now. I feel like someone is trying to brainwash America. Interesting, on his website there are no blacks working at his firm. A Diversity Report for the Advertising/Marketing Industry (2020) November 17, 2020. Eroding trust means consumers are less likely to be brand loyal overall. This country is so much in the toilet right now. Between the low-IQ programs, terrible commercials, and fake corporate news, there isnt much to watch anymore on the old boob tube. Maybe this is why advertisers are pushing these social agendas?? I am a gay man and I am sick of the LGBTQ with their crap too! GoodRx The Garcias are good at getting the most out of things. Its Time to Acknowledge Anti-White Racism. Frankly I have NO idea what to do about this, EXCEPT ALERT THE MEDIA so those folk DONATING to these organizations WILL NOT HAVE MILLIONS of $$ and in some cases (BLM) 100s of MILLIONS. And I think a lot of people instinctively realize this even if they have difficulty expressing it. Of course, when I searched with Google for this, nothing would show up. Make this madness come to a quick stop. If we targeted blacks, wed cast blacks. I never watch commercials or ads. Another word for it is indoctrination, and its rampant. generally, its ridiculous. Hispanics and Asians are not as vocal about their grievances. https://en.wikipedia.org/wiki/Boy Correct. Strong, smart and other traits are totally INDIVIDUAL traits. Get out and enjoy your life, and leave those miserable techno-fascists behind. A very simple chromosome test is all that is needed. Actually, it was breakfast cereal companies who, 100 years ago, propagandized breakfast as the most important meal of the day. And lets not forget its also the guns fault. Yall bitching cause Cheerios shows a black man with a dumb white wife and a Chinese kid? Geez. Powers that be in Hollywood and on Madison Avenue want women to stop breeding with white men. Because all they want is welfare. I keep my business behind closed doors where it belongs!!! It is pretty pathetic. It gets stronger over time. No wonder black fatigue is becoming a thing. Most if not all of the developments in dramatic theater and film tech came from Europe and European artists are discouraged from representation now. Good for you, Brad. So advertising does no good to the advertisers because I flip through all these commercials and TV shows. The blatant portrayal that the white woman has washed her hands of the white man is wrong and must not continue. Buick It looks like the Garcias got a new car Right you are again, Robert. Fake green and inclusion narratives? Some brands are particularly popular with people of different races. But yeah certain minorities are very vocal and loud about how any little thing is racist, and thats the problem. Its coercive propaganda in the background of each of these commercials repeated 1000s of times each day. Agreed, Dave. Not to mention these brands begin to be perceived as followers rather than leaders so innovation, creative thinking and originality fades away too. Where I come from, the news has been doing that for years. White boys dont want anything to do with these girls. Nice idea, Timothy, but I doubt that would solve anything. Thats one of the things that bothers me most about this topic brands and advertisers and everyone else banging on endlessly about racism and diversity and inclusion, and then doing absolutely nothing fair, honest, equitable, or meaningful when they have the opportunity to actually be the change they say they want to see. In some cities, the best and newest YMCAs are in mostly black neighborhoods. The BLM movement really made an impact on the American psyche. Well before this subject matter was put forward, I had wanted to send Rob a private email about this (and regarding the pussifaction [excuse my terminology]) about this subject. There is no hard and fast rule for diversity. It would be like running ads that showed aging college professors using your outdoor gear because theyre under represented and, you know, there are analytics that show they are 1.3% of the buying group. Do you accept these cookies and the processing of personal data involved? are flooded with open borders watering down the natives. One pet gripe that I have is seeing non-whites portray white people (for reasons of inclusion) in plays and films. You arent good enough to even get a black man? You will see a lot of these cheap videos on YouTube, or like those small screen pop-up videos that plague monetized food recipe blog/channels. As is Jardiance Ron. Hes whiter than just about any white person you know. movie industry, Silicon Valley, Wall Street, Madison Ave, etcIs it any wonder theres a whole lot of white folks who are incredibly angry and feel threatened that their way of life is quickly disappearing? It feels forced, obvious and its now constantly shoved in our face. Another reader mentioned something similar. I came across this post as a result of a duckduckgo search specifically asking about the subject because for this reason and many others, I no longer use Google services unless absolutely necessary. We now know that sugary, high carb cereals are to blame (at least in part) for the rising crisis of obesity and diabetes in the US. Like the fact or not! I am not a racist. But I think its gonna work as badly as forced school bussing did in the 60s and 70s. I like my man to act like a man and not line me. Far from it. Many of the other female athletes have been too afraid to speak out for fear of losing their scholarships or getting kicked off the teams. But for new readers coming in, Id like to steer the conversation back to the topic of representation and diversity in TV commercials. Its shallow and degrading. Levin is probably the smartest, most observant, most literate social/political commentator out there. This is far from reality. Obviously there is nothing wrong with that in real life and I wish I had them as neighbors. Any time you want to get together and teach Mr Fuckerburg a lesson in humility just say the word. Thats when things start becoming exclusive rather than inclusive, and it comes off as pandering even when its meant well. Great post, Kallock! To your point, I ran across a study while doing research for this post that showed that despite enjoying far more representation in television ads than other minority races, blacks were also the group that thought they should be seeing much MORE of themselves in commercials by a wide margin. African American families living in 2 million dollar, mid-century modern mountain homes, driving 60K cars. I am just sick of all this CRAP being shoved down our throats. In fact, according to this survey from YouGovAmerica, Muslims account for just 1 percent of the U.S. population. When BLM founder purchased four homes I had just read a piece by a paid-by-democrats political consultant on CRT. Thanks, I switched to GOP after 52 years as a Democrat and a progressive Democrat. oh yeah, ive noticed that. How I would love to sit down with you and talk about all of this. I realize the world is changing but mixed race couple, gay & lesbian couples, trans people is a small percentage of the population but you would never know that by watching todays TV commercials. And if many people still choose not to intermarry, so be it. In fact, you hardly see boys at all in commercials now. Thank you for calling BS on the misrepresentation and unbalanced perspective in advertising. Im glad you posted this. Representation can be considered a buzzword because our indifference to ads in general have made them white noise most of the time. I closed it down soon after I closed down my business. I do not need to go outside in my front yard and scream to the world I AM GAY!!! My problem with reparations is that it is not needed. Yes, yes. Always point the finger at some one else and never accepting responsibility for their actions. Always use the Golden Rule. Do not hurt others in any way. theres no such thing as reverse discrimination. Thank you Cranky Creative for your courage. so we dont realize how were the cattle. If so, great. But what seemed like overnight the pendulum over swung. If I were you, Id have put my name on that one because theres not a single thing in your comment that a fair and rational person could argue with. Likewise, movies and TV shows should be about stories, not propaganda, and the same goes there. . What Is Forced Diversity, And Why Is It Controversial? They are raised to get pregnant as soon as possible to get on welfare. Be careful when reading that research study. But you'd have to be Stevie Wonder not to see the forced diversity in today's TV commercials. Right, it is a culture war and as usual average Joe (s/w/m) isnt part of the war just a victim of it. Blacks have failed to adopt the mentality that they are American men and women but instead keep pushing the notion that society owes them something. Lets face it, were in a culture war and race is its beating heart. But the problem is, ALL the ad agencies are also doing this.. in concert with ALL the corporate brand executives. Im wondering what the solutions could be? I wont even try to mask my disdain for Nissans horrible Hollywood sales event ads, although I would like to lampoon them with scenes from 1963s Charade. They arent awake. So now, the police officers are going to jail for doing their jobs and the they are erecting statues to honor the wonderful THUGS that resist arrest and the thugs families are winning the ghetto lottery. Thank you. Those forces are not invisible, just flying under the general radar. And WHY NOT a cat? March 31: Big thanks to Jim Thompson at RedState for linking to my blog post in his article, Opinion: Survey Says: Americans Are Dumber Than a Bag of Rocks, in which he discusses a survey showing just how detached from reality Americans perceptions are about the size of different populations by income, race, religion, gender identity, and more. It is because they loath to present young white men as heroes or role models. What are some examples of forced diversity? - Quora Lets not reduce the dignity of humans with dark skin to that mindset. Until Black leaders come out and say something nothing will change. Inclusion comes naturally when your company lives it. Could it be the NHL is overwhelmingly white because of demographics, history, and lifestyle choices in large part? That is the most frustrating part for audiences and movie studios alike. Further, there has been an increase in the ethnic diversity of the marketing teams of ANA member companies the most significant growth of ethnic diversity in the five-year history of this report! I went on a two month road trip Nov-Dec. 2020. I also was curious if others were noticing the same phenomenon. The Cranky Creative. Youre not going to see a straight white male in a commercial unless its to play an idiot with a lampshade on his head or if they need one to play a home intruder in a SimpliSafe commercial. This is not about money, or placating the woke mania. I do not think we will see another Anglo-Saxon actor as James Bondif we do, he will be feminized like the guy playing Spider-man (compare Holland to Nicholas Hammond and you see what we meanHammond was a boy-next-door kind of actorhe wasnt a tough guybut he was more masculine than Holland-who seems like a child or midget).